Can an MLM Funded Proposal Help my Business?
The last years the new trend in network marketing, especially for those working online, is what
is called a funded proposal. The process of generating leads that you can try to convert them
to distributors in your MLM opportunity by selling them usually an infoproduct in the
front-end. That method can be very useful for those that don’t have the financial resources to
advertise directly themselves and their multi-level marketing business for a long period of
time.
But let’s see in more detail how exactly it works.
As we said, everything starts with the front-end product that is usually an info-product like
an ebook, sometimes it can also be a tangible product, but such cases are rare as it’s not
cost-efficient. What you are doing is you are trying to sell this product for a designated
price. When someone buys it he becomes a lead and you follow up with him through an
autoresponder with a preloaded series of emails trying to convince him to become a member to
your network marketing opportunity. The best business for 2009
that you are trying to sell to him is called the back-end product.
The exciting part of this method is the selling of the front-end product, in essence you get
paid to generate your own leads. Of course, you have to subtract the advertising costs in order
to find your real profit, if any. If you sell for example a training course for $35 and the
customer acquisition cost is $25 you make a profit of $10 for every lead you generate.
That concept is very powerful if you consider that most people that advertise directly their
MLM company, they are losing money in the first months, or even years until their downline
grows big enough so their commissions can match up their advertising expenses. With a funded
proposal you solve the cash-flow problems of your home based business right from the very
beginning getting in profit literally from your first sale.
Another advantage is the quality of the leads you generate. First, you know where they come
from since you generate them on your very own. Second, they already have spent money for buying
your course so they are serious prospects and not freebie seekers. And third, they qualified
themselves that they are genuinely interested in network marketing by purchasing your relevant
product.
As good as it sounds the funded proposal by now, it gets even better. There are ready made
solutions with an information product that you can sell, an autoresponder loaded with
pre-written emails in order to convert your customers to distributors in your multilevel
marketing opportunity, as well as training on how to market and build your
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.
That way you won’t have to set up the whole system by yourself which requires a lot of
knowledge and skills in order to function properly and be efficient in terms of converting
traffic to customers and leads to distributors. Someone else has already done the hard work for
you.
From what we have seen above an MLM funded proposal is a powerful tool for every network
marketer, especially if he doesn’t have the necessary cash to sustain direct advertising of his
best business for 2009 for a long period of time that can usually last for many months before
he gets to profits. Whether you set up your own system, or join a ready one, using that method
is something that you should consider.
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